Meal Kit Delivery Problems & Benefits in 2023

Meal Kit Delivery Problems & Benefits in 2023

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What is meal kit delivery? It is a subscription service that sends pre-portioned ingredients and recipes to customers. Using this method, you can cook fresh, homemade meals without the stress of shopping for ingredients. See our list of the best meal delivery kit services.

Meal Kit Delivery – Top 5 Services

1. HelloFreshWeekly, you receive a HelloFresh box of ingredients and recipes with clear nutritional information that makes cooking your own meals easy.

2. Blue Apron – Meal kits consist of fresh ingredients and provide delicious yet easy recipes. Anybody with any cooking experience can become a skillful chef that prepares incredible meals at home.

3. Home Chef – Subscription meal kit service that includes a mix of pre-portioned fresh ingredients and premade sauces and seasonings for easy cooking and assembly. 

Meal Kit Delivery Services
Meal Kit Ingredients

4. ButcherBox – Meat delivery service that delivers 100% grass-fed beef, free-range organic chicken, humanely raised pork, and wild-caught seafood.

5. EveryPlate – Meal kit delivery service that offers affordable meal kits with fresh ingredients and delicious recipes.

Industry Challenges And Opportunities In 2023

  • There’s not yet enough interest in the industry – According to statistics, only 4% of Americans have tried meal kits.
  • Meals are expensive – The price of your ingredients at the grocery store is a lot cheaper than having them delivered.
  • COVID-19 Pandemic – People started relying on meal kit delivery services since the pandemic because of COVID-19 restrictions.
  • Customer preferences are shifting – There’s so much competition in the market that some companies have improved their delivery services so customers have more choices. The result is an unstable customer base, which affects brand loyalty.
  • Compliance with food quality standards – It’s really important to the customers that everyone in the supply chain is on the same page, from pick-up to delivery.

Over the past few years, consumers have gradually shifted away from eating out and started getting meal kits delivered. According to statistics, the meal kit industry will grow by 8.8% by 2024.


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